Simon Malls® are welcoming families to experience the magic of reading at the mall. On Saturday, March 8, Simon Kidgits Club® at Westminster Mall is hosting its free 11th annual Book Blast event and inviting parents and children to bring books to life through special read-aloud sessions, giveaways and story-inspired activities.
Simon Kidgits Club’s Book Blast will provide families the chance to make reading a fun, social experience with various kid-focused crafts and activities. Book Blast will kick off with an exciting read-aloud session, scheduled from 10 a.m. to noon in Center Court, located near Guest Services and Target. Children are also invited to bring a new or gently used book to the event to be donated to a local non-profit organization, helping families give back to their own communities.
“Because Simon Malls are destinations for families and friends to do more than just shop, Simon Kidgits Club is giving children the chance to experience all that books have to offer in a social setting,” said Jayne Stilson, assistant vice president of business development for Simon Brand Ventures, the business-to-consumer division of Simon Property Group. “We’re combining education with fun and allowing kids to simply have a blast with reading.”
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The Simon Kidgits Club is a fun and informative program that focuses on health, wellness, education, safety and entertainment for children ages 3-8. Since 2003, the Simon Kidgits Club has kept children and parents alike amused with various events and activities while providing incentives for club members, such as special offers, rewards and games.
Simon Kidgits Club members receive a variety of goodies, including a Simon Kidgits Club T-shirt, membership card, birthday card and gift, discounts and scheduled activities. For more information about the Simon Kidgits Club, visit http://www.simon.com/kidgits/.
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Visit Westminster Mall on Facebook at https://www.facebook.com/WestminsterMall on Twitter at https://twitter.com/ShopWestminster or on Instagram at http://instagram.com/shopwestminster.
About Westminster Mall
Westminster Mall is a modern shopping center that features some of the best names in retail including Macy’s, jcpenney, Sears, Target, Victoria’s Secret PINK, Old Navy and more. In addition to more than 180 specialty stores with shops ranging from teen apparel to shoes to women’s apparel and jewelry, Westminster Mall also features exciting dining destinations such as Outback Steakhouse, Toda and the newly opened T.G.I. Friday’s and CUPS Frozen Yogurt. In November 2008, Westminster Mall completed a multi-million dollar renovation. Included were brand new family restrooms, a first of its kind children’s fully soft play area, new interior and exterior directional signage. The entire lower level of the center was carpeted for guest’s shopping enjoyment and comfort. For a map and store listings, as well as directions, events and job listings, visit http://www.simon.com/mall/westminster-mall or call 714-898-2558.
Simon Property Group
Simon Property Group, Inc. (NYSE: SPG) is an S&P 100 company and a global leader in the retail real estate industry. The Company currently owns or has an interest in more than 325 retail real estate properties in North America, Asia and Europe comprising approximately 243 million square feet. We are headquartered in Indianapolis, Indiana and employ approximately 5,500 people in the U.S. For more information, visit the Simon Property Group website at www.simon.com.
About Simon Brand Ventures
Simon Brand Ventures (SBV), Simon's business-to-consumer arm, is pioneering the transformation of shopping centers into a medium where consumer brands can build relationships with Simon shoppers who make over 2.8 billion visits each year. Simon's vast franchise of market-leading shopping centers nationwide provides SBV the foundation to monetize the distribution system through numerous consumer ventures. SBV and its affiliates have engaged in a number of consumer business initiatives, including the Simon Visa Giftcard® and the American Express®/Simon Giftcard; launch of Simon platform programs such as Simon dTour Live® and Simon Kidgits Club®; a national media delivery channel including static, digital and experiential marketing and advertising vehicles; and multiple national and local marketing alliances with Coca-Cola and Visa U.S.A. among others.
